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CHHMA Spring Conference & AGM 2012


The 2012 CHHMA Spring Conference & AGM took place on Wednesday, April 11, at the International Centre Conference Facility in Mississauga.

The line-up of speakers and topics provided those in attendance with key insight and valuable industry information that will help them in managing and identifying opportunities to grow their business.


Conference Presentations

The opening keynote speaker was Craig Alexander, Senior Vice President and Chief Economist at the TD Bank.

Mr. Alexander reviewed what has been happening in emerging economies and the latest issues on the European crisis and what it means for Canada. He discussed the “half-speed” recovery occurring in the U.S. and the outlook over the next few years. Finally, he outlined the moderate growth expected for Canada and touched upon forecasts for commodity prices, the Canadian dollar, interest rates, the housing market (no crash anticipated), retail spending and the risks that need to be considered.


A donation was made on Craig’s behalf to the United Way, and as tradition, he was presented with the gift that will given out at the upcoming CHHMA Ontario Golf Tournament (May 29) to participating golfers in the Passport Competition which helps support the Ontario Special Olympics. This year’s gift is a cooler bag which includes a dolly for easy transport.


The second speaker of the day was retail futurist Doug Stephens, founder of Retail Prophet Consulting.

Mr. Stephen’s excellent presentation “What’s In Store?” explained the key demographic and retail changes that are taking place in North America including the ‘death of Joe Average’, the disappearing middle, new types of marketing efforts required to reach consumers and the redefinition of the ‘store concept’. It provided the audience with some important knowledge to utilize in future planning.



Breakout Sessions:

Phil Fortier
and Ken Kyriacou from Ernst & Young were on hand to discuss the latest issues in transfer pricing and how best to manage an audit from the Canada Revenue Agency (CRA). 


Pictured left is CHHMA Director Peter Stojanov with Ken Kyriacou and Phil Fortier of Ernst & Young.



Paul Osland and Michael Sadiwnyk from GS1 Canada provided background on their organization as well as an industry update on data synchronization and technology that is empowering the mobile consumer.

Ken Aber and Ian Chamandy’s (Blueprint Business Architecture) presentation was entitled “Why Should I Choose You?” and highlighted how ‘clarity’ about who you are (as a company/brand) will bring substantial rewards in every area of your business and in your overall business performance. The presentation included several corporate examples (good & bad) on how to achieve clarity.

Kimberly Liska, Product Safety Officer from Health Canada (along with her colleagues Laura Webster and Scott Postma) provided an information session on the new Canada Consumer Product Safety Act (CCPSA) which came into force last June (replacing the old Hazardous Product Safety Act).

The session gave some background on the Consumer Product Safety Organizational structure and services, what products are covered, what is new about the legislation and what the responsibilities are for manufacturers/importers
including how to handle a complaint.

Pictured left is CHHMA Director André Daigle with Kimberly Liska from Health Canada.

Norman Rankin, Senior Vice President for Big Lots Inc. , North America’s largest broadline closeout retailer (purchased Liquidation World last year), gave an overview of the company’s operations and what the company’s strategies and focus are as well as what it looks for from vendors.

The closing keynote speaker for the conference was John Morioka, Senior Vice President of Merchandising for Target Canada.

Mr. Morioka demonstrated the essence of the Target brand and its “Expect More. Pay Less” brand promise through a number of marketing campaign videos. He discussed who their core consumer target is and how they look to establish an emotional relationship. Vendors need to understand their strategies and how they do business – no aisle pallet displays!

Target is planning to have approx. 135 stores open in Canada by early 2014 and expect to be fully staffed with their buying/merchandising team over the next month (training is currently going on).

Target’s research has indicated that Canadians who are familiar with the Target shopping experience in the U.S. would like to experience the same in the stores north of the border.

John answered a number of questions from the audience and when asked about differences between the Canadian and U.S. markets, commented on how the Canadian retailers and vendors are much closer than in the U.S.

After Target’s presentation, a draw was held for a new iPad that was graciously supplied by Aaxel Insurance, broker for the Association’s new home & auto and commercial insurance plans.

Pictured left isthe winner, Bob Kendall from IPEX HomeRite Products with Paul Mann, President of Aaxel Insurance.

A number of golf shirts from Waterloo Insurance (insurance provider for the CHHMA’s home & auto insurance plan) were also drawn.

Annual General Meeting

Outgoing Chairman Doug Whaley discusses the progress of the association during the past year.


Treasurer Kris Ovstaas reviews the financials.

Past Chairman James Mumby presents the slate of candidates.

During the meeting, three new Directors were elected to the Board of the CHHMA for a two-year term:

Steve Burgess, Master Lock Company
John Collins, Neatfreak Group Inc.
Peter Stojanov, Onward Sales & Marketing

Also, four current Directors standing for another two-year term were elected:

Alan Moyer, Panasonic Canada Inc.
Kris Ovstaas (Treasurer), Philips Lighting
Dave Simmons (Chairman), Jarden Consumer Solutions
Mike Wilson (1st Vice Chairman), Recochem Inc.

Returning on the Board are:

Steve Barker (2nd Vice Chairman), IPEX HomeRite Products
Peter Thomson, Taymor Industries Ltd.
André Daigle, RCR International Inc.
Eric Daignault, Richelieu Hardware
Dave Evans, Melnor Inc.
Craig Emmerson, Bissell Canada Corporation
Val Jedras, World Kitchen Canada
Doug Whaley (Past Chairman), Rust-Oleum Consumer  Brands Canada

The meeting also acknowledged two gentlemen who will be leaving the board: Dave McKellar, Masco Canada Ltd., who due to a change in job responsibilities has decided not to seek another term on the Board and James Mumby, Dynamic Paint Products Inc., who has served on the board for three consecutive two year terms, and as Past Chairman for the past two years. We sincerely thank them for their time and dedication given to our association.

New Chairman David Simmons addresses the members.
New Chairman David Simmons presents newest Past
Chairman Doug Whaley with the customary engraved
Past Chairman’s watch.

CHHMA Board of Directors 2012-2013

Back Row: Steve Burgess, Dave Evans, Craig Emmerson, Peter Stojanov, André Daigle, Eric Daignault
Front Row: Vaughn Crofford, Kris Ovstaas, Doug Whaley, David Simmons, Mike Wilson, Steve Barker, Val Jedras
Absent: John Collins, Alan Moyer, Peter Thomson

Industry Hall of Fame Inductions

During the Conference & AGM Luncheon, two worthy candidates were inducted into the Hardware and
Housewares Industry Hall of Fame: Mr. Bill Wilson and
Mr. Marc Turgeon.

The Hall of Fame was established in1984 to honour outstanding Canadians from our industry, who through their leadership and entrepreneurial ways, have either founded or built successful business enterprises.

Bill Wilson began his career in the family hardware business in the 1960’s, eventually opening his own store, before joining D.H. Howden in 1971. After working his way up through the sales team he was promoted to vice president of merchandising, later adding the title of general manager of the London division of Sodisco Howden, following the acquisition by Sodisco. When the operation was moved to Quebec, Bill joined TSC Stores in 2004 as head merchant and was quickly promoted to vp
merchandising. With a career spanning six decades, Bill is more than qualified to serve in his current capacity of retail advisor to the North American Retail Hardware Association, where he helps the independent hardware and lumber retailers in Canada with their staff training and skills development needs.
CHHMA’s Past Chairman Doug Whaley presents Bill with his Hall of Fame plaque.
Marc Turgeon began his career with Beaver Lumber in Peterborough, later moving to the vendor side when he accepted a position with Black & Decker in Brockville. This turned out to be a successful ten year term in marketing and sales, ending as national sales manager for their power tool division. In 1985, he moved to Groupe SEB Canada, where he took over a struggling small appliance company with 5 employees and annual sales of less than $5 million. In 1998, Marc and his team successfully
repatriated the T-Fal cookware business in Canada, and over a 10 year period, acquired and integrated brands such as Rowenta, Krups, Moulinex, All-Clad, Mirro and Wearever under Groupe SEB Canada. With over 10% compounded annual growth during his 26 years as president, Groupe SEB has established itself as an industry leader and a household name with over 60 employees in Canada.
CHHMA President Vaughn Crofford presents Marc with his Hall of Fame plaque.

Canadian Hardware & Housewares Manufacturers Association | 1335 Morningside Ave., Suite 101, Scarborough, ON M1B 5M4
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